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Client
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Parsons Corporation
Situation
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One of the world's largest construction firms suffered from employees
who were not taking advantage of the retirement investment opportunities
available to them.
Result
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I created this brochure to educate the employees but also to present
the information in a manner that did not look like it came from
a financial services company. Detailed line work leads the reader
through the piece while photo collage uses images of huge engineering
projects. The figure in the center of all this is presented with
a metaphorical avenue out of his confined space.
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