Todd Zerger
My passions converge best when nurturing exceptional teams, creating solutions to complex challenges, and turning big ideas into resonant brand experiences.
Pursuing a strategic approach to the creative enterprise I work to build healthy, collaborative teams in the belief that confident, invested and supported groups do the best work. By diving beneath the ask to uncover unexpected answers to the core business needs and audience motivations I help inspire bigger and better creative ideas. This process extends through every stage of a project and into all of the relationships needed to conjure each brilliant solution into being and set the stage for the next.
By amplifying the signal amidst the noise that can accompany engagements with large, hierarchical organizations — using a combination of enthusiasm, diplomacy and the hard won wisdom of experience — I inspire, lead and work along side, teams to develop compelling ideas and beautiful craft. This combination of passion and integrity is the cement that binds teams of every size and composition.
Recognition






Addy Region 8 Gold
AdFed MN Show Gold, Silver & Bronze
AIGA Interactive Showcase
Communication Arts Interactive Annual
Communication Arts Site of the Week
EFFIE Bronze
FWA Site of the Year
GDUSA Interactive
JWT North America Passion Award
One Show Silver & Bronze
SapientNitro Impact Award
Webby Awards People’s Voice AwardWeb Marketing Association Standard of Excellence
Featured in Jacob Nielsen report: “Usability Return on Investment”
Experience
Razorfish / San Francisco, CA
VP, Group Experience Design Director
Publicis Sapient / San Francisco, CA
Creative Director
Hero Digital / San Francisco, CA
SVP, Executive Creative Director
SapientNitro / Minneapolis, MN
Creative Director
RBA / Minneapolis, MN
Creative Director
BrainstormOverload / Minneapolis, MN
Founder / Creative Director
Colle+McVoy / Minneapolis, MN
Associate Creative Director
Periscope / Minneapolis, MN
Senior Designer
JWT / Minneapolis, MN
Associate Creative Director
University of California, Davis / Davis, CA
Senior Designer
Godbe Communications / Half Moon Bay, CA
Designer
Clients










ADC
Ameriprise
Arctic Cat
Automated Logic Corporation
Boston Scientific
Carlson School of Management
CenterPoint Energy
Cinemark
Concordia University
Delta Dental
Ecumen
FEMA
Ford of Britain
Ford Pro
G&K Services
Genesis Automotive
Goldsmith Agio Helms
Harken Health
H.B. Fuller Window
IBA Proton Therapy
ING / Voya
Innova Recordings
Intel
Johnson & Johnson Acuvue
Josten’s
Kohler
Lennox
Marriott International
Mayo Clinic
Medtronic
MER
Mia (Minneapolis Institute of Art)
Minnesota Wild Hockey
Miracle-Ear
Nasdaq
Orkin
Pentair
Red Bull
Roche Diagnostics
St Paul Bicycle Coalition
Saris Cycling Group
Shaw Communications
Slumberland Furniture
St. David’s School
Subaru of America
Taubman Shopping Centers
Twitter
UnitedHealthcare
US Bank
US Marine Corps
Veit
Volvo Penta
Warners’ Stellian
Wells Fargo Insurance
Wingstop
Xerox
“What can I say about you that hasn’t been said about the movie Zootopia?…you’re a creative force of nature.”
John Biondi
VP, Executive Creative Director, SapientRazorfish